SDVoE Alliance Highlights Converged Networks at ISE 2018

Demonstrations prove that true AV/IT convergence is impossible on 1G infrastructure

MONTREAL — Jan. 8, 2018 — At ISE 2018 (Amsterdam, February 6-9, stand 3-B150), the SDVoE™ Alliance will feature a series of interactive, head-to-head demonstrations that highlight the pitfalls of trying to use a single 1G network to combine AV and IT.

“The big dream of AV/IT integration is to simplify your infrastructure to a single, flexible network, and the benefits are huge,” said Justin Kennington, president of the SDVoE Alliance. “Unfortunately, there is a lot of misinformation out there, some even put out by major manufacturers, that would lead you to believe that a 1G network is up to the task. We’ve put together three straightforward comparisons that confirm that 1G infrastructure cannot support IT data users and AV-over-IP systems simultaneously. True AV/IT convergence, with zero-millisecond latency and flawless image quality, can only happen on 10G infrastructure, and only with SDVoE.”

The demonstrations will use quality of service (QoS) techniques on standard network hardware to illustrate the productivity losses that occur when one type of data must be prioritized. The demos will show that with low-cost 10G hardware, such compromises are not necessary. Finally, SDVoE-compliant hardware will be compared head-to-head against so-called “no latency” 1G products so that booth visitors can observe for themselves that “no latency” means something very different than “zero latency.”

Benefits of a single flexible 10G infrastructure for AV and IT include:

• substantial cost saving for installation and maintenance
• a large talent pool with the skill to maintain IT infrastructure (rather than a patchwork of specialized proprietary AV cabling)
• reduced risk of stranded investment – as business needs change ­(more IT, less AV, or vice versa) core infrastructure is ready
• simple expansion – bandwidth can be easily increased with no concern or decision to make about the KIND of infrastructure.

All AV distribution and processing applications that demand zero-latency, uncompromised video can benefit from SDVoE technology, which provides an end-to-end hardware and software platform for AV extension, switching, processing and control through advanced chipset technology, common control APIs and interoperability. SDVoE network architectures are based on off-the-shelf Ethernet switches thus offering substantial cost savings and greater system flexibility and scalability over traditional approaches such as point-to-point extension and circuit-based AV matrix switching.

About the SDVoE Alliance

SDVoE is an initialism for “Software Defined Video over Ethernet”. The SDVoE Alliance is a nonprofit consortium of technology providers collaborating to standardize the adoption of Ethernet to transport AV signals in professional AV environments, and to create an ecosystem around SDVoE technology allowing software to define AV applications. The alliance participates in tradeshows and conferences, publishes white papers and case studies and promotes SDVoE technology, and solutions based on the technology, to system integrators, designers and consultants. Training and installer certification are also part of the mandate. The SDVoE Alliance founding members are AptoVision, Aquantia, Christie Digital, NETGEAR, Sony and ZeeVee. All interested parties are invited to join the alliance and work toward its goals. For more information, visit sdvoe.org and follow us on Twitter @SDVoE.