In Member Press Releases

GScoolink Becomes Contributing Member of SDVoE Alliance

GScoolink HDMI 2.0 IC technology to be demonstrated at InfoComm Beijing and used in upcoming SDVoE reference designs

MONTREAL — September 22, 2020 — The SDVoE Alliance® today announced that GScoolink Microelectronics (Beijing) Co., Ltd., a leading manufacturer of high-performance audio and video IC products, has joined the alliance as a contributing member. The company will be exhibiting their products at InfoComm China in the GScoolink booth BB2-01 and in the SDVoE Alliance booth BF4-01.

“We are the first company in China to launch a full spectrum of HDMI 2.0 transceivers that fully support 4K Ultra High-Definition resolutions along with the latest multichannel audio formats, and are excited to demonstrate them in Beijing,” said Matt Ma, vice general manager at GScoolink. “We look forward to working with other SDVoE Alliance members in advancing the technology for uncompromised AV distribution systems.”

“We welcome GScoolink to the SDVoE Alliance and look forward to working with them on new SDVoE reference designs, which will include their HDMI connectivity technology,” said Justin Kennington, president of the SDVoE Alliance. “Their focus on R&D and their experience in high-speed interfaces will undoubtedly lead to a wide variety of successful and innovative SDVoE products from our members.”

All AV distribution and processing applications that demand zero-latency and uncompromised video can benefit from SDVoE technology, which provides an end-to-end hardware and software platform for AV extension, switching, processing and control through advanced chipset technology, common control APIs and interoperability. SDVoE network architectures are based on off-the-shelf Ethernet switches, thus offering substantial cost savings and greater system flexibility and scalability over traditional approaches, such as point-to-point extension and circuit-based AV matrix switching.

About GScoolink

GScoolink Microelectronics (Beijing) Co., Ltd, was founded by IC experts in high-speed interface and video processing in 2014. GScoolink focuses on innovative and robust Ultra High-Definition audio and video transfer/processing IC product development and is committed to being a global leader in this area. They are the first company in China to launch a full spectrum of Ultra HDMI 2.0 transceivers, including the most cost-effective Ultra High-Definition network extender in the world, which can achieve long transmission distances of up to 120 meters with CAT 6/5e cables using light compression and innovative adaptive equalization technology. For more information, visit

About the SDVoE Alliance

SDVoE is an initialism for “Software Defined Video over Ethernet”. The SDVoE Alliance is a nonprofit consortium of technology providers collaborating to standardize the adoption of Ethernet to transport AV signals in professional AV environments and to create an ecosystem around SDVoE technology allowing software to define AV applications. The alliance operates the free SDVoE Academy training platform, participates in tradeshows and conferences, publishes white papers and case studies and promotes SDVoE technology, and solutions based on the technology, to system integrators, designers, consultants and end users. Steering members of the SDVoE Alliance are Black Box, Christie Digital, IDK Corporation, NETGEAR, Semtech and ZeeVee. All interested parties are invited to join the alliance and work toward its goals. For more information, visit or connect with us on Twitter @SDVoE, LinkedIn, and the SDVoE blog.


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